We are pleased to introduce our inaugural collaboration with MAD, a leading destination for luxury watch
customization based in Paris, France, on a two-piece limited-edition assortment of lab-grown diamond watches.
The collection features two one-of-a-kind collector pieces titled "Ulta Violete" Concept 1 and Concept 2 with a
starting price of $100,000. The "Ulta Violete" Concept 1 watch features a Rain Fall inspired pave bracelet,
rainbow dial markers, and a brushed stainless steel 39MM casing, lathered in GRWN's
very own lab-grown diamonds.